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Power Hour

Join us for our monthly Power Hours designed to keep you up-to-date with marketing trends from some of Central Texas' thought leaders in the marketing industry.


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October Power Hour:

Marketing Horror Stories (and how to Bounce Back)

In Marketing, nothing ever goes according to plan. And when things go wrong, that's when the best marketing professionals get to work and navigate those uncomfortable waters. How we respond to a difficult situation will often determine our brand's reputation more than the actual disaster itself.

In the spirit of spooky season, AMA Austin is bringing together a group of PR, Marketing and Horror Movie experts for a light-hearted discussion of marketing challenges and ways to overcome those obstacles when terror strikes your organization.

October Power Hour

October 20th, 2022 @ 5:30pm

Capital Factory | 701 Brazos St, Austin, TX 78701 | Antone's Room


  • 5:30pm Networking Begins
  • 6:00pm Formal Discussion Begins


$20 ($10 Members-Only)


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What Will You Learn?

Don't miss out on this opportunity to learn from marketing professionals about the latest strategies for building online communities of loyal customers.

  • Crisis Communication: How to Plan for the Unforeseen
  • Reputation Management: How to Bounce Back from Brand Adversity
  • Don't Go In There: Mistakes Made in Famous Horror Movies to Avoid
  • Success Stories: Examples of Brands that Came Out Stronger from Adversity
  • Networking with Central Texas marketing professionals

Meet Our Panel

This group of panelists is sure to inspire you and challenge your marketing skills!

Sara Ploff Small

Sara Ploof

Founder, SKIP Collective

From leveraging media contacts to directing crisis communication strategies, Sara is a marketing and communications veteran with more than enough experience overseeing terror from a public relations standpoint. She has managed PR and marketing campaigns for small, medium, and large fashion, beauty, food and beverage CPGs, restaurants, hotels and more. In 2022, Sara launched SKIP, a collective focused on growth marketing, branding, creative, and management.

Maggie Glynn Small

Maggie Glynn

Vice President, The MACH 1 Group

Maggie is a communications expert with storytelling experience across the entire state. Prior to joining The Mach 1 Group, she served as a Capitol correspondent for 14 broadcast stations across Texas, turning content daily on the legislature along with the biggest breaking news stories in the state. Glynn was at the forefront of the coverage of the state’s response to COVID-19 and Winter Storm Uri while also landing exclusive interviews ahead of the 2022 primaries on both sides of the aisle. Maggie is now sharing that behind-the-camera expertise with clients as they garner media attention as part of her role with The Mach 1 Group.

Russ Somers small

Russ Somers

CMO, Lytho

Russ leads marketing for Lytho, the creative operations platform for major brands. After many years as a musician and bartender, Russ moved into marketing – first in product marketing for large companies like Dell and Dun & Bradstreet, and then building the marketing teams that led to successful exits for startups like Trendkite and Invodo. He has a BA and an MBA from the University of Texas at Austin. Russ writes and records music in his spare time, collects and restores oddball and vintage guitars, and is in the process of helping his teenage kids launch into the world.

Unearthly_Paranormal small

Bert & Jane Mesa

Unearthly: History & Paranormal Investigations

Bert and Jane both grew up in haunted houses and have held lifelong beliefs in the paranormal. Jane has been driving vintage hearses around downtown Austin as a tour guide for Haunted ATX since 2018. While Bert has found a love for all things tech in the paranormal field. They began recording their research and sharing their discoveries on their YouTube channel, Unearthly: History & Paranormal Investigation in 2019.

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We'd love to have you join our Austin AMA crew!